E-Commerce Final Paper – Cheap Research Essays

E-Commerce Final Paper
:
For your e-commerce paper, you will analyze an e-commerce entity’s operations using the knowledge you have gained in this course.
– Written in APA style
– Your paper should be 750 to 1,000 words in length, and you must cite a minimum of three references.

Although your paper is not limited to these areas, you must cover the following in order to receive full credit:
Provide the name and web address of the company you are analyzing.
Provide a brief history of the company. Did it originate online or was it originally brick and mortar? What was the rationale for starting the company or converting it to e-commerce?
What kind of company is it? (B2B, B2C, etc.)
What products and/or services does it offer and who are its target market?
What are its marketing strategies? Are these effective?
What are its distribution channels? Are they effective? Why or why not?
What are the main security threats it faces? What security measures does it use?
What are its main competitors or potential competitors? How does it or could it distinguish itself from its competition?

TIPS FOR E-COMMERCE PAPER

If you gather information about ‘your’ company throughout the semester, writing your paper will be easier, and your paper will probably be better than if you wait until the end of the semester to do all your research. Below is a suggested timeline.

As we finish Module 1, identify the company you want to be the subject of your paper. What kind of company is it? Start to look at the rationale for its formation or its transformation from brick and mortar to e-commerce. What types of products and/or services does it offer? Why are these suited to e-commerce.
During or soon after completing Module 2, start making notes on the target market of the business. What are its marketing strategies? Do you think these are effective? Why or why not?
If you have chosen a company that is a different from than B2C, make notes of information that you feel is relevant to your paper, as we go through Module 3.
During or soon after completing Module 4, determine what the main security threats to the company are and the security measures that it use. Also, identify the companies distribution channels. Do you feel these are effective? Why or why not?
Finally, as we begin Module 5, gather information on the company’s main competitors and how it distinguishes its product(s) and/or service(s) from others on the market.