Digital Marketing Channel

 

Following on to what we have accomplished until now. I am now being asked to prepare a presentation. I will be suggesting an effective digital marketing channel. I will be using some points mentioned in our previous orders just as an introduction and then moving on to the main point of the presentation the digital channel coca cola need to follow.

Here is the description of the presentation that needs to be done:

A five minute audio visual presentation, showing what you have made with a brief justification of how it relates to the digital marketing strategy, and a substantial demonstration of the initiative (this will be your chance to show what you have made).

• EFFECTIVENESS OF CHOSEN DIGITAL MARKETING CHANNEL (50%): SHOW HOW THE INITIATIVE WORKS.

•ACADEMIC EVALUATION (20%): APPLICATION OF ACADEMIC IDEAS TO CRITICALLY EVALUATE.

•Company background (10%):Who the company and audience are

•Strategy Proposal (10%): Why you chose this initiative & what it aims to achieve

•Professional presentation (10%)

We will be focusing only on the bullet point written in CAPITAL. We will need screenshot of the digital marketing channel and explanation of each screenshot. These order should be written in a script style so that i will can use it when recording the presentation. I will start by giving some brief explanation of the Company (Coca-cola), followed by the strategy we used in the previous order. After giving a brief explanation of the background and strategy, here is where the work of this paper will start. Words like According to, stated in and others should be use to reference so that i can mention them while presenting.

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I will upload the FAQ of this presentation and the making scheme to help you do the work.

Make sure references are easy to access. Remember the order should be written in a script style so that it can be used while presenting. Only the bullets written in CAPITAL needs to be done.