Management Project

62. Management Project

Decision Making After gathering information from journals, websites, case-studies and textbooks apply decision-making techniques to the decision of opening a new plant in the USA to serve North-American customers.
You should communicate your decision-making process to senior management and explain the rationale of your decision.
Please refer to page 5 of this assessment booklet for individual module learning outcomes relevant to this assessment.
1,500
Supply Chain Management
Based upon your decision to expand into North America or maintain existing manufacturing facilities consider the following:
• What impact will your decision have on the supply chain of JLR?
• How greater levels of efficiency can be obtained in existing or new facilities in regards to production.
• Why supplier relationships would be considered important.
• Discussions around the importance of quality.
Please refer to page 5 of this assessment booklet for individual module learning outcomes relevant to this assessment.
1,500
E-Commerce
Regardless of whether or not you have decided to extend JLR operations to the US market;
Analyse the possible uses and applications of EC that may be open to JLR as they begin a new venture. Your answer should:
• Discuss how and why JLR could benefit from implementing a B2B EC strategy?
• Discuss potential opportunities that may exist in the online retailing environment for JLR as well as any challenges they may face whilst pursuing an online retailing strategy?
• Analyse current consumer behaviour in relation to JLR and their products and discuss how JLR could satisfy consumer preferences within the EC world?
• Discuss the difficulties posed by fraud in the EC world and potential measures that JLR may take to over come them?
Please refer to page 5 of this assessment booklet for individual module learning outcomes relevant to this assessment.
1,500

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