Market Communication Plan

Market Communication Plan


As a Group your task is to create a market communications plan based on your market research with recommendations for each company separately allocated to each Group, from the following companies:

1. ABC Learning centre

2. Jet Star

3. Optus

4. Latest IPhone

5. Technology One Ltd


7. I-Pad 3

8. Crazy John Mobiles


Assignments must contain a cover page

Bibliography on a separate page (Harvard style)

Single spacing is required.

12pt Times New Roman


Read carefully chapters 4, 5, 6 and 7 of your textbook on marketing communication plans to design your report. Identify a product or service offered by your selected company that is either currently offered in Australia or to be launched.


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