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1. Total customer satisfaction is measured based on the relationship of………
2. ________ is finding the most cost-effective media to deliver the desired number and type of exposures to the target audience.
3. When dealing with a public relations crisis, a _____ can be a useful online tool to communicate with internal stakeholders.
4. Selective price cuts, intense promotional blitzes, and occasional legal action are commonplace in the strategic design of ……
5. ________ is based on the premise that marketers can no longer use interruption marketing via mass media campaigns.