Chapter #5 – Strategizing Help from a SWOTIn creating a strategic plan to guide an organization managers often evaluate the internal and external forces that affect the performance of a firm. The tool many use is called a SWOT analysis.Define – What is a SWOT analysis? How is it conducted? What types of information is often prepared during and then after a SWOT has been completed? Finally, how often should a SWOT be prepared?
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