1. View the two exemplars for the assignment
These pages provide examples that illustrate how you will be required to use the big ideas to analyse individual advertisements.
2. Go to Exercise 1
In exercise 1, you will be provided with a sample advertisement. You are required to produce an analysis of this advertisement using the approach described in the two exemplars.
3. Go to Exercise 2
In exercise 2, you are required to select an advertisement which you believe illustrates the principles of the appropriate big idea Once you have selected an advertisement, you must then:
1. Analyse the advertisement to explain how it illustrates the principles of the relevant big idea
2. Alter the advertisement in some way so that it now displays a contrasting meaning
3. Explain and justify the changes
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