Dance is a wide-ranging art form. One of the uses of dance, because of its visual impact, has been in mass media advertising. There is something about dance that is compelling and it has been utilized “more than you originally suspected” in mass media and advertising campaigns. Your assignment is to notice the use of dance in advertising, either in magazines (still photos), television, or on the Internet.
• What are they trying to sell?
• How does dance assist in getting the message across?
• What is the “power” behind human movement and how does the use of movement affect us? (This is the important question – answer it with the scholarship and discernment that you have gained this semester!!!!)
• What was the best, most effective, funniest, or strangest use of dance you saw?