Assess the economic viability of YELP.com during 4 years
Project description
Assess the economic viability of YELP.com during 4 years
1- Introduction about yelp.com (half page)
2- Business model (half page)
3- Strategic analysis includes: (4 pages)
Value Proposition
What benefit does the firm offer to its customers?
Industry Analysis
use Porters 5forces analysis
Include factors specific to the firm
Value chain, core competencies and synergies, technology, legal and social challenges.
4- Financial Analysis during (2010-2014): (5 pages)
Statement of Operations (Income Statement)
Revenues
Cost of sales
Gross margin
Operating expenses
Operating margin
Net margin
Balance sheet
Assets, current assets
Liabilities, current liabilities and longterm debt
Working capital
-Stock chart and describing why the chart going down in some period and why up in other.
o If there are any additional charts, please put them as an appendix.
o Make a table of the financial statements and a 2 pages to describe and analyze the data showing in the tables whether the company making money or not (you may using charts to describe)
5- Future prospects (half page)
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