The goal of this project is for you to utilize all of the topics you have learned throughout this course in a real world
situation. In order to complete this project by the end of Unit VIII, you should be spending time on it each week that you
are in the course.
BBA 3451, Organizational Theory and Behavior 4
You are the senior operations manager for a mid-sized insurance company. One of your smaller competitors (also an
insurance company) has been hit hard due to many claims from a recent major storm. The company has also made some
bad investments and is in financial trouble. Your boss has called you in to tell you that they plan on buying out this firm
and integrating their business, and he needs you to develop the internal executive proposal that outlines a plan for
integrating the smaller company into your current company’s current organizational model. Your job is to come up with an
organizational plan to create a smooth merger of the two companies. From start to finish, develop a proposal ‘for internal
use only’ that explains how the company should proceed.
Your boss tells you that the main goal of your proposal is to minimize behavioral resistance to change at both companies,
to include clients, leadership, and subordinates. Include recommendations, such as activities, communications, and
corporate meetings/events, in each related area of organizational behavior that will help with this merger. Be sure to cite
theories from your textbook and at least three peer-reviewed, scholarly articles written in the organizational behavior field
within the last three to five years to support your proposed ideas. Your paper should consist of a minimum of two pages.
Please be sure to cite all references, including your textbook, in proper APA format.
Be sure to cover each of the following content areas:
Rational Choice Paradigm
Channels Of Communication
Organizational Culture And Power
Information about accessing the Blackboard Grading Rubric for this assignment is provided below.
The application of the APA writing style shall be practical, functional, and appropriate to each academic level, with the
primary purpose being the documentation (citation) of sources. CSU requires that students use APA style for certain
papers and projects. Students should always carefully read and follow assignment directions and review the associated
grading rubric when available. Students can find CSU’s Citation Guide in the myCSU Student Portal by clicking on the
“Citation Resources” link in the “Learning Resources” area. This document includes examples and sample papers and
provides information on how to contact the CSU Success Center.