Business

In this assignment you are required to provide analysis of the strategy and evaluate the strategy of a large company (or business unit of a large company) you have selected. In part one of the report, you are required to provide the analysis of the strategy. In part two you are required to evaluate the strategy. In order to complete this assessment, you are required to use the following article “Hambrick, D. C. & Fredrickson, J. W 2001. Are you sure you have a strategy? Academy of Management Executive, 15(4): 48-59”. This article can be downloaded from blackboard (learning resources) website.