business strategy
The assignment is about analysing the strategy of a company
and i have chose Aldi
I only need help in one part of the assignment which is the (value chain part)
here is the structure of the assignment
Executive Summary
Introduction
Corporate Strategy
Business Strategy
*Internal Analysis (porter’s value chain)
*External Analysis (porter’s 5 forces)
CSR/Sustainability Strategy
Evaluation of Strategy
Conclusion
?
the value chain model need to be connected with the positioning theory
I think there is an article be Michael Porter called (what is strategy) and he suggested that there is a link between value chain and positioning
Aldi is focused cost leader for instance