Cialis: Competitive Position Factors
Project instructions:
Discuss Cialis’Competitive position factors:
a. Cialis? all-day advantage over Viagra and Levitra
b. Lack of blue-vision side-effect
Support your analysis with facts and data from the case narrative and the case tables and exhibits, as well as with principles and examples from your course texts and
other readings (NOTE: Use only the case data provided; do NOT do outside research on this case).
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