Communications and Media

Communications and Media
You have been tasked with writing a campaign-style blog aimed at business owners. Your goal is to educate the reader on a single social media tool. Your blog should connect to the task & personal motivations of a business owner while answering important questions the business owner would have about the social media tool such as:
1. What is this social media tool? 2. How does it work? 3. How can it help me in my business?
Choose from one of the following 5 social media tools:
You will be graded on the following criteria: 1. Quality of blog content (educational & motivational). 2. Accuracy of blog content (demonstrate a clear understanding of the social media tool you selected and how it can be used in business). 3. Ability to tap into a business owner’s personal and task motivations. 4. Creative and compelling blog title. 5. Logical campaign-style blog structure (at least 3 separate yet cohesive blog segments