Decision Making/Supply Chain Management/E-Commerce Decision Making

After gathering information from journals, websites, case-studies and textbooks apply decision-making techniques to the decision of opening a new plant in the USA to serve North-American customers. You should communicate your decision-making process to senior management and explain the rationale of your decision. Please refer to page 5 of this assessment booklet for individual module learning outcomes relevant to this assessment. Supply Chain Management:Based upon your decision to expand into North America or maintain existing manufacturing facilities consider the following: • What impact will your decision have on the supply chain of JLR? • How greater levels of efficiency can be obtained in existing or new facilities in regards to production. • Why supplier relationships would be considered important. • Discussions around the importance of quality. Please refer to page 5 of this assessment booklet for individual module learning outcomes relevant to this assessment E-Commerce:Regardless of whether or not you have decided to extend JLR operations to the US market; Analyse the possible uses and applications of EC that may be open to JLR as they begin a new venture. Your answer should: • Discuss how and why JLR could benefit from implementing a B2B EC strategy? • Discuss potential opportunities that may exist in the online retailing environment for JLR as well as any challenges they may face whilst pursuing an online retailing strategy? • Analyse current consumer behaviour in relation to JLR and their products and discuss how JLR could satisfy consumer preferences within the EC world? • Discuss the difficulties posed by fraud in the EC world and potential measures that JLR may take to over come them? Please refer to page 5 of this assessment booklet for individual module learning outcomes relevant to this assessment.