e-business and e-commerce

objectives:
This project aims to allow students to use their imagination and creativity and come up with new solutions to online problems that they encounter every day. All great ideas start from a specific need. This need now needs to satisfied with the help of information technology.
PROJECT DESCRIPTION:
You will have to create an Ebusiness that focuses on one of your specific needs. Within your project, you will need to define what this need is and how you are going to satisfy it. You will also need to describe in detail your business models (App or Web based), revenue models, customer profile and target market. Remember to analyze other competitors out there that might have a similar business model to yours. Your business models need to define how you are going to compete therefore a detailed SWOT analysis will be important.
You must also define their brand including things such as colours, layout and style.
You will also need to prepare a Powerpoint presentation which you will present your Ebusiness to the rest of the class. The Powerpoint presentation needs to be a summary of the project, highlighting the most important points of your business. Remember to maintain the corporate image throughout your work.
Format of the Project:
• The report should display a coherent structure: title page should include student name, module
name, lecturer name, date and school name followed by contents page, introduction, business
plan, conclusions, recommendations, referencing and appendices. Important that Essay Body is clearly divided into the various part.
• The project should be prepared as a neatly typed Word document (Times New Roman 12 points),
with double spacing and page numbering.
Tables or work/data taken from other sources may be included in an appendix.
• All sources must be referenced in the text and a full bibliography must be provided
(including visited websites) in the Harvard style referencing system. Paraphrasing or direct
quotes taken from other sources must be clearly indicated with citations. No footnoting!
• Students are reminded that depth, relevance and variety are the crucial elements of quality research. (Wikipedia is not considered to be a relevant source of information, any students referencing Wikipedia will be deducted marks! Alternatively if you find
information on Wikipedia use the original sources listed at the bottom of the article)
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