Fans
One social marketing method is to create ‘fans’ who ‘like’ or ‘follow’ the company. Perhaps you are a ‘fan’ of a company. Reflect on why you ‘like’ or ‘follow’ the company. In a 4 to 5 paragraph essay with support from the text and a site similar to your group and your experience explain how your group’s business might create and increase the number of ‘fans’ you have?
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