Please remember to: (1) Answer the questions provided in the prompt (2) Timeliness – finishing my work by the deadline provided (3) Use several quotes from the textbooks to support the claims in your writing (4) APA-citing within the body of your post and end of post references. Please do not plagiarize. Cite all sources. (5) MAKE SURE TO CLEARLY LABLE EACH SECTION SO I KNOW WHICH PART IS WHAT. (6) Please copy and paste EACH question on the line above your answer. You will loose points for each question not answered. PROMPT: Conduct three or four in-depth interviews with college students or co-workers who are not business majors. You will be conducting an investigation of the associations that your college students or co-workers make with the word MARKETING. You can ask students to bring 5 to 10 images of any type (pictures, cutouts from magazines) that most essentially picture what they think marketing is all about. You may also conduct a word association exercise with the students. During the interview, you may want to tell informants that you are an alien from another planet and have never heard of marketing. Based on your interview, develop a diagram that shows the concepts that students/co-workers relate to marketing. What did you learn about how college students or co-workers view marketing?
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