GOAL: Create a concise expose of two strategic planning concepts that may be utilized in your own organization.
Instructions: Write a 500-600-word summary (body content length) that discusses research supporting two different strategic planning concepts. You may draw from any concepts mentioned in the course textbook through chapter six. Locate a minimum of two scholarly journal articles for each concept�a minimum of four articles for the paper altogether (these articles must be new to this assignment for this course). You want to select research that presents each concept and its usefulness in strategic planning within organizations. If you elect to write the paper, then keep your writing in third person if you discuss how these concepts work in your sector.
Book is
Thompson, A. A., Peteraf, M. A., Gamble, J. E., & Strickland, A. J. (2015). Crafting and executing Strategy: The Quest for Competitive Advantage: Concepts and Cases (20th ed.). New York: McGraw-Hill Irwin.