Strategic Management

Albert Einstein was quoted as saying “Great spirits have always encountered violent opposition from mediocre minds.” Every organization has their strengths and weaknesses; that is a reality that every organization must face, but it doesn’t mean the strengths will make the organization succeed or that the weaknesses will cause the organization to fail. Every effective manager/leader will most likely face opposition within their own organization; however, in order to capitalize on the strengths and mitigate the weaknesses, an organization must first understand their key internal forces. An internal analysis is an opportunity for the employees within the organization to understand how what they do fits into the organization as a whole.

Using either Southwest Airlines or Subway, create an abbreviated IFE and EFE chart using the format below.

EFE — Key External Factors

Opportunities

Weight

Rating

Weighted Score

Threats
TOTALS

1.0

IFE — Key Internal Factors

Strengths

Weight

Rating

Weighted Score

Weaknesses

TOTALS

1.0

Learning Activity #2

Once you have completed both charts from Learning Activity #1 prepare a paragraph that discusses: (1) why you chose those strengths, weaknesses, opportunities and threats and (2) what the weighted IFE and EFE scores mean for that organization from a strategic planning point of view.

Offer supporting rationale for your explanation and be sure to reference your statements using proper APA formatting.

READ ALSO :   Academic Help Online