Stratigic Management
Address each of the following thoroughly (short/skimpy answers will result in point deduction).
1. While the concept of “strategic groups” seems simple, why are strategic groups often difficult to determine? Provide examples within a particular industry. (4 points)
2. Explain the benefits and drawbacks of following strategies (8 points):
Low-Cost Leader (No focus)
Focus Low-Cost
Differentiation (No focus)
Focus Differentiation
3. Identify existing companies practicing each of the following strategies (8 points):
Low-Cost Leader (No focus)
Focus Low-Cost
Differentiation (No focus)
Focus Differentiation
4. Explain why the “Low Cost/Differentiation” combination strategies are considered “Stuck-in-the-middle”. (4 points)