This is a report of max 1500 words. The company is Coca-Cola. You should apply their advertisement and engagement on Facebook and Twitter. Which Facebook and/or Twitter marketing tools do they use? What advertisement methods do they use? How do they conduct their campaigns? What are the possible risks of using social media in this way? How could they improve the way they use social media for advertising/marketing?
Your work will be assessed according to the following criteria which are not evenly weighted, the more important criteria appear earlier in the list:
1. Intellectual Qualities Expressed
2. Structural Organisation
3. Level of Reading
4. Quality of Referencing
5. Writing Style
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