Using or claiming the work or ideas of someone else as your own is not really unethical.
Support or refute the above statement, making reference to existing and credible research on the topic to provide a strong basis for your argument position.
When answering this style of essay you are to consider the above topic statement from more than one point of view and provide supported, credibly referenced arguments for and against the main ideas and draw a conclusion.
Trust issues – fellow students, employees, customers
Plagiarism issues – academic capability and idea development
Legal issues – Intellectual Property, Copyright, Trademarks, Brand damage, crime